The agent successfully gathered a comprehensive overview of LoyaltyLion by fetching the homepage, pricing, features, and resources pages. The site was moderately navigable—key information was accessible via direct URLs and followed links, though pricing details for Advanced and Plus tiers remained opaque, and the agent had to infer some competitive positioning from comparison pages rather than explicit differentiation statements.

• ›Step [1] (homepage) provided authoritative baseline: what LoyaltyLion does, who uses it, and high-level capabilities. This was the primary discovery source.
• ›Step [2] (pricing) revealed the tiered structure but exposed a key gap: Advanced and Plus plans show only 'custom pricing,' forcing the agent to note this opacity in the final response without resolving it.
• ›Step [3] (features) was the primary source for competitive differentiation claims (embedded experience, no-code customization, omnichannel focus, 10+ years history). These were explicitly stated on the page, not inferred.
• ›Step [5] (resources) confirmed competitive positioning via dedicated comparison pages against Yotpo, Rivo, Smile, and Bubblehouse, but the agent did not fetch those comparison pages—only noted their existence.
• ›The agent attempted [4] (/how-it-works) which returned 404, indicating a broken or non-existent URL. The agent compensated by assembling the 'How It Works' section from steps [1], [2], and [3] rather than relying on a dedicated walkthrough page.